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KAROFI WATER PURIFIER BRAND RECOGNIZED TOP 10 ASEAN STRONG BRANDS 2024

11/05/2024

Karofi - The most preferred water purifier brand in Vietnam for many years has been honored as "TOP 10 ASEAN STRONG BRANDS 2024" at the ASEAN Strong Brand Announcement Ceremony 2024 – The 8th edition held on April 20, 2024, at Marina Bay Sands, Singapore.

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The award is organized by the Asian Business Development Research Center in collaboration with reputable international organizations, aims to honor Vietnamese brands with regional influence in the Asia-Pacific, which have made positive contributions to the country's economy and are trusted by customers.

Surpassing a series of rigorous evaluation criteria, the Karofi brand has become one of TOP 10 ASEAN STRONG BRANDS 2024. This recognition is a testament to Karofi's daily research and development efforts to fulfill its mission "To ensure the healthy life for everyone in the water and air environment of our beautiful green planet."

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Karofi representatives receive the Top 10 ASEAN Strong Brands 2024 Award.

The award also proves that Karofi is not only a reputable brand in the water filtration industry in Vietnam but also meets all the criteria to compete in the Asia-Pacific market and the international market in general.

Previously, Karofi had affirmed its reputation and leading position in Vietnam with certifications: Number 1 market share in the water purification industry & the most preferred brand for many consecutive years by Techsci Research Report- a global market research company.

The reason for consistently achieving these prestigious certifications is Karofi's research and development of products based on a deep understanding of water sources in each region and the practical usage needs of users. To date, the company has successfully developed advanced Smax water filtration technology with double efficiency - double lifespan of the filter core. Karofi is the pioneering water purifier brand integrating Industry 4.0 technologies into water purifiers (comprehensive water quality control technology on AioTec smartphones; voice-activated water collection technology VoiceCall) and is the only brand to achieve certification for pure drinking water standard bottled water QCVN 6-1:2010/MOH by the Institute of Occupational Health & the Environment.

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SMAX technology with double filtration efficiency and double the lifetime of the filters is considered the most advanced water filtration technology today. Thanks to the SMAX Pro V Pre-filters Set, RO membrane produced in the USA, and the functional HP6 filters Set, the SMAX technology Filter System can remove up to 99.99% of impurities, sediments, organic matter, odor-causing substances, heavy metal ions, viruses, bacteria... in water. At the same time, it supplements users with many minerals, hydrogen, and alkaline ions to enhance their health.

Karofi is the only unit in Vietnam with post-filtration water quality meeting the pure bottled water standard QCVN 6-1:2010/MOH by the Institute of Occupational Health & the Environment. To achieve this certification, water purifiers must undergo a strict inspection process by the Ministry of Health and WHO with extremely stringent criteria. Post-filtered water is safe for direct consumption from the tap without the need for boiling.

Currently, Karofi is leading the market in integrating modern 4.0 technologies into water purifiers, making users' lives more convenient. Successfully applied technologies include VoiceCall technology - Voice-activated water pouring; AioTec technology - Water quality control by smartphone; Touch screen water collection technology; Quickly hot and deeply cold technology...

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In the future, continuing its mission, Karofi will continuously innovate every day to provide more modern water purification solutions with high-quality products, meeting the increasing needs of customers, to ensure the healthy life for everyone on our beautiful green planet.

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